It’s Ground Zero – The Mammalian Way By Gary James

September 24, 2009 at 1:24 pm (health, romance, Self Help, social science) (, , , , , , , , , , , , , , , , )

The Mammalian Way“It’s ground zero for everything in relationships” is one readers comment about the merits of the information conveyed within the pages of the book titled, “The Mammalian Way”.

 Author Gary James who is characterized as a “Social Theorist” has constructed an original theory that arguably puts forth a more complete paradigm of what are the true tenets of behavioral psychology within the realm of the social sciences.

The hole that Gary James’ theory fills is in the fact we humans tend to discount the deeply powerful effect our own mammalian instincts have upon our everyday social behavior as we interact on a human to human basis.

 The discount refers to a typical assumption made by many people that claims our own ““cognitive development”, a major aspect of the human mind that indeed “separates” us from the other mammals” is a powerful enough force to offset the more primal drives human’s possess that are basically the same as all the other mammals.

 However, Gary James’ theory maintains that these drives are instinctive drives and because of our ever increasing unsafe world they act as a psychological defense mechanism as they exert an ever increasing intense pressure upon our everyday social behavior as we interact with each other, especially when we interact with the opposite gender, and even more especially where having sex can become a factor.

 In other words it’s the relationship factor that is the main reason people are interested in reading the material. The book’s cover will remind you of a cover used to attract a reader to a “romance novel”. In fact, much of the book is written in that style of writing in that there are a number of juicy anecdotes and other stories that Gary James uses as examples and applications of how the theory can be put to use in our everyday lives. They are situations and scenarios that you have perhaps lived through yourself or imagine yourself in the shoes of another. Given the juiciness of the stories these sections of the book are for “mature readers only” and not recommended for children.

Moreover, there is a section of the book that conveys the theory itself in a more clinical fashion and in that the book can also serve as a reference source for every licensed professional who offers therapy for various types of relationships as it relates to behavioral psychology.    

 In all relationships “The Mammalian Way”™ can prevail, and so knowledge of how it operates on each gender becomes a must for anyone who might contemplate entering into any form of relationship. Romantic interest or not, it is the best way to find and keep a safer relationship. For a further description of the book or to order go to


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